Let them pay the moment they decide.
PayLead is the commerce platform we built for Ghanaian sellers: a store, AI sales pages and checkout in one link. We use it to build your funnel, so buyers pay instead of asking "how do I pay?" in your DMs.
The sale dies between "I want it" and "how do I pay?"
A buyer is ready. They message you. You're asleep, or busy, or slow to reply. By morning they've cooled off. Or they pay, send a screenshot, and you spend twenty minutes checking whether the MoMo is real.
Every step between wanting and paying loses buyers. Most Ghanaian businesses have five or six of those steps.
One link. One tap. Paid.
We got tired of the payment chase in our own businesses, so we built PayLead. A buyer clicks your advert, lands on a page that sells one offer, and pays by MTN MoMo, Telecel Cash, AirtelTigo Money, card or cash on delivery. The order is marked paid automatically. If they leave, they get a reminder by email and SMS.
What we build on PayLead
A sales page for your offer
Written to sell one thing, with proof and answers to doubts.
Checkout that fits Ghana
MoMo, card and cash on delivery, with orders confirmed automatically. No fake screenshots.
More from each buyer
Order bumps and upsells for bigger orders.
Buyers who leave come back
Cart reminders by email and SMS.
Tracked for ads
Meta and TikTok pixels, so your adverts learn from real sales.
Every sale used to need the founder in the DMs. We built a product page with MoMo checkout, a purchase campaign for men aged 18 to 35 in Accra and Kumasi, and a follow-up for every enquiry. Online sales grew 250%.
Read the full storyWhat you get
- Sales pages and funnels built for your offer
- Checkout with MTN MoMo, Telecel Cash, AirtelTigo Money, card and cash on delivery
- Orders marked paid automatically
- Cart reminders by email and SMS
- Order bumps and upsells
- SMS receipts, WhatsApp broadcasts and a customer list
- Meta and TikTok pixel tracking
- Payouts to MoMo or bank the next working day
Who it suits
- Businesses selling in DMs
- Online shops and pay-on-delivery sellers
- Courses, coaching and digital products
- Anyone running ads to a product
How it starts
- Free strategy callTwenty minutes on your business, your numbers and what you want next.
- Funnel planThe offer, the page and the follow-up, mapped.
- Build on PayLeadPages written and built, checkout tested end to end.
- Report every monthA weekly update on WhatsApp and a monthly review meeting with the numbers.
Questions before you start
What does PayLead cost?
PayLead has a free plan and paid plans from GH₵ 149 a month, plus a fee per sale. Current pricing is on paylead.app. Our fee for building and running your funnel is separate.
When do I get my money?
Sales go to your PayLead wallet, and withdrawals reach your MoMo or bank the next working day.
Can I use it with my existing website?
Yes. PayLead has buy buttons and embeds for other websites, as well as its own pages.
Works well with
Ready to get started?
If your business turns over GH₵ 20,000 or more a month, the first conversation is free.