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WEB & TECHNOLOGY

Stop Guessing. Start Tracking Everything.

For businesses scaling past GH₵30,000 per month, spreadsheets and WhatsApp chaos are no longer sustainable. We build custom operational dashboards that track every lead, every sale, and every pesewa of your ad spend in real-time.

Data Silos Are Costing You Money

Your ads run on Meta. Your conversations happen on WhatsApp. Your inventory sits in a Google Sheet. Your payments happen via MoMo. When these systems don't talk to each other, you have zero visibility into your true return on investment.

We build a fully bespoke, unified dashboard tailored exactly to how your team already works. We listen to your specific operational bottlenecks and build a centralized hub that connects the entire journey, giving you the full picture without forcing you into a rigid, pre-built system.

Built for Ghanaian Operational Realities

Foreign tools assume your customers use email and credit cards. We know your customers use WhatsApp and MoMo. We build systems optimized for how business is actually done in West Africa.

Our custom dashboards include deep WhatsApp automation integrations, allowing your sales team to manage thousands of conversations without dropping a single follow-up. Offline conversions (pay-on-delivery or manual MoMo transfers) can be instantly synced back to the dashboard to train your ad algorithms.

What You Get

Centralized Lead Management

No more lost chats or forgotten follow-ups.

  • Unified inbox for all customer inquiries
  • Automated lead routing to sales staff
  • Custom pipeline stages for your specific sales cycle

Real-Time Revenue Analytics

Know exactly what is working, instantly.

  • Live dashboard showing ROAS (Return on Ad Spend)
  • Customer Lifetime Value (LTV) tracking
  • Daily, weekly, and monthly automated reporting

Local Payment Integrations

Frictionless checkout and reconciliation.

  • Direct Mobile Money (MoMo) integrations
  • Card payment gateways
  • Automated payment confirmations via WhatsApp/SMS

WhatsApp Automation

Scale your communication without hiring.

  • Automated welcome and follow-up sequences
  • Abandoned cart recovery messages
  • Broadcast campaigns to previous buyers

The Process

01

Operational Audit

We map out your current sales process, identifying exactly where leads are dropping off, where data is being lost, and what manual tasks are slowing your team down.

02

System Architecture

We design a custom data flow and dashboard structure that fits your unique business model—whether you are e-commerce, B2B, or professional services.

03

Build & Integration

We build the dashboard and integrate it with your existing tools (Meta, Google, WhatsApp, Payment Gateways) to ensure seamless data syncing.

04

Team Onboarding

A system is only as good as the people using it. We train your staff on how to use the new dashboard effectively, completely replacing their old manual habits.

Common Questions

Why do I need a special dashboard for my business?

Because checking 5 different apps to see how much money you made is stressful. We build one screen that shows your total sales, your ad spend, and your exact profit in real-time.

Can it track offline MoMo payments?

Yes. You can bring your data so every single cedi that enters your business is recorded automatically.

Ready to start?

Let's discuss how Custom Dashboards can transform your business.